NEWS

The manufacturer of DIY and Lifestyle products announces its new identity of “Encore Brands” to better reflect their diverse brand catalog and new contract packaging division. Encore Coatings, an established manufacturer with a range of best selling products throughout big box stores and 5 star “Amazon Choice” listings has announced that they are now operating under a new corporate umbrella, “Encore Brands”. This incorporation comes after much consideration regarding the increasingly diverse product line and the future of the company as a whole. Encore Coatings, LLC was founded in 2010 as a modest family-owned business with a passion for creating high-quality protective coatings for concrete and pressure treated lumber. Since 2010, the company has seen tremendous growth by introducing several unique brands and first-to-market chemistries across the DIY space as a whole. These brands include the “COOL!” Pool Deck Coating, “MiracleMist” Cleaners, “REJŪV” Asphalt Enhancer, and most recently, “Lemongrass Farms”, a family of all-natural insect repellents that launches in Q1 of 2023. This expansion beyond “coatings alone” has prompted the company’s leadership to reevaluate its internal structure and consolidate all brands under a new corporate umbrella, Encore Brands. “The company has evolved so much since we first incorporated, establishing a parent company to encompass our ancillary brands makes a lot of sense.” says Jeff Moreau Jr., VP of Encore Brands. Moreau Jr. continues, “Although we plan to continue to launch new brands, we’ve also established a contract packaging division with a primary focus on liquid and BOV filling services. We want to partner with reputable manufacturers who are seeking a dependable outfit to fulfill their packaging needs. Encore Brands provides step by step project management where success is driven from conception all the way to shipping their products on-time and in full.” Encore Brands’ 80,000 square foot facility remains in Cartersville, GA. where they soon expect the delivery of a state-of-the-art BOV filling machine. BOV continuous spray cans are the greener alternative to aerosol technology, where the active ingredient is propelled by compressed air rather than hydrocarbon propellants. “We feel that BOV is the future, and we want to help other manufacturers convert their existing aerosol products into BOV configurations. It’s a great way to reduce carbon footprints while simultaneously improving the product itself. We’re thrilled to have this capability, as it’s an integral part of our latest launch, Lemongrass Farms.”  Lemongrass Farms is Encore Brands’ new line of all-natural insect repellents that promise “zero mystery ingredients” and moisturizing features. Look for “TREK”, “TREK for Kids”, and “SCRAM!” in stores nationwide beginning in Q1 of 2023. Moreau Jr. concludes, “Although we’ve come a long way, our story is still being written. As we make these significant investments in our personnel, filling capabilities and infrastructure, the creation of Encore Brands is well-timed and certainly an exciting new chapter we’re looking forward to. Customer service and creating unique, exciting new products remains paramount.” For more information about Encore Brands, please visit their website at encorebrands.com About Encore Brands Based in Cartersville, GA, Encore Brands is the mother company to several subsidiaries across multiple retail categories. Incorporated by individuals with over 60 years of combined experience; including industrial coatings formulators, veteran analytical chemists, commercial coatings inspectors and innovative branding teams, Encore Brands is uniquely qualified to provide solutions in a market that is pivoting to environmentally-friendly, yet effective solutions for the general public. Their continual effort to develop unique products is reflected in their most well-known products such as COOL! Pool Deck Coating and the MiracleMist line of household cleaners and protectants. To learn more about Encore Brands or to shop their products, you can visit their website at encorebrands.com or give them a call at (888) 776-2242.